Beyond the Doorstep
The explosive growth of Out-of-Home (OOH) delivery is reshaping e-commerce, offering unprecedented convenience, security, and sustainability.
Global OOH Market Projection (2030)
£43 Billion
at a 14% CAGR
An Unstoppable Trajectory
Global OOH Market Growth
The overall market is set for exponential growth, driven by widespread consumer and business adoption.
Smart Parcel Locker Expansion
As the technological backbone of OOH, smart lockers are a rapidly expanding segment on their own.
Why is OOH Taking Over?
E-commerce Boom
The surge in online shopping creates an unprecedented volume of parcels, demanding more efficient last-mile solutions than traditional home delivery.
Urbanisation
Dense cities face traffic congestion and delivery restrictions, making consolidated OOH drop-offs a logistical necessity.
Sustainability
Fewer delivery stops mean reduced fuel consumption and lower carbon emissions, appealing to eco-conscious consumers and businesses.
Technology
Smart lockers, AI-powered route optimisation, and real-time tracking make OOH services seamless, secure, and highly efficient.
A Win-Win for Everyone
Consumer Advantages
- 🕒Total Flexibility: Pick up parcels 24/7, eliminating missed deliveries and the need to wait at home.
- 🔒Enhanced Security: Secure lockers and collection points drastically reduce the risk of package theft. 70% of consumers worry about stolen parcels.
- 💰Cost Savings: OOH options are often cheaper or even free compared to premium home delivery services.
Business Benefits
- 💸Reduced Costs: Cut last-mile delivery costs by up to 20% by consolidating drops and eliminating re-delivery attempts.
- 📈Operational Efficiency: Higher “drop density” means less fuel, fewer vehicles, and optimised routes, boosting overall productivity.
- ❤️Customer Loyalty: A smooth, secure, and convenient delivery experience builds trust and increases customer satisfaction and retention.
Consumer Priorities & Perceptions
This chart shows key consumer sentiments driving the shift to OOH, highlighting security fears and a growing desire for sustainable options.
Is OOH a Greener Choice?
A significant portion of consumers already recognise the environmental benefits of consolidated deliveries.
The Global Landscape
Europe
Largest Market
Leads in both market size and overall growth, with extensive pickup point networks from players like Geopost and InPost.
North America
Locker Leader
Dominated the smart locker segment in 2024 with a 37.3% share, driven by high e-commerce penetration and BOPIS adoption.
Asia Pacific
Fastest Growing
Poised for the most rapid smart locker growth (13.1% CAGR), fuelled by urbanisation and massive investment in logistics.
The Future is Already Here
The “last-mile arms race” is accelerating, with a wave of innovation set to make OOH delivery even faster, cheaper, and more integrated into our daily lives.
Delivery Robots
Drones
AI Optimisation
Cooling Lockers
